Misleading Viral Ad Campaign Tells College Students: Prepare to Be Raped

Article here. Excerpt:

'Are you a high school senior, recently admitted to the college of your choice? Congratulations, you are about to be raped. Probably.

That's according to a new viral awareness campaign launched by members of the creative team behind The Hunting Ground. That film, like the new, short videos, relies on misleading statistics and thinly-veiled junk science to create a public panic about sexual assault on campuses.

This new ad campaign is, if anything, even more alarmist. The videos, "Unacceptable Acceptance Letters," show high school students joyously reading college admissions letters. Eventually, the letters turn to the subject of rape, and matter-of-factly inform students there is a good chance they will be abused. Prettybird, the production company behind the videos, also purchased ad space in The Harvard Crimson. ...'