Men's Health SA Media Watch Report‏

From Greg Andersen via email: In November 2007, I was contracted by Men’s Health SA (at that time the South Australian Men’s Health Alliance - SAMHA) to conduct a one-day-a-week Media Watch role on behalf of SAMHA and its collaborative partners, the Men’s Health Information & Resource Centre and the Australasian Men’s Health Forum. This role was to involve the critique, analysis and, when appropriate, challenging of mass media statements and commentary and other forms of institutional, academic and government literature and media that:

• depicted men or boys or masculinity in an unfair, negative or disparaging way
• were misleading, inaccurate, or prejudicial towards men and boys
• detracted from a general positive affirmation of men, boys, and masculinity
• undermined the endeavour to approach men and boy’s health and issues in an intelligent, respectful, positive, equitable and constructive way.

I have just put together a report on my Media Watch role over the past 18 months which you might find interesting or useful. It can be downloaded from:

http://www.menshealthaustralia.net/files/MHSA_Media_Watch_Report_July_2009.pdf