Hims & Hers CEO: Women's health business "will likely" eclipse men's

Article here. Excerpt:

'The future of Hims & Hers — a digital-first health platform that offers content, telehealth and drug treatments related to skin care, sexual performance and mental health — may be more hers than hims.

Why it matters: An intensifying focus on women's health in the U.S. has emerged since the overturn of Roe, including an executive order for more research and new investments flowing into areas including menopause, maternal and postpartum care and pain treatment.

Between the lines: "For the most part, the existing health care system — for better or worse, and mostly worse — was built by men, for men," Hims & Hers co-founder and CEO Andrew Dudum told Axios on Tuesday in an interview for the "Leading Indicator" show from Public, an investing platform.

Women's health care in the U.S. has been underfunded and neglected despite women outnumbering men since 1946.

But there's "a really huge opportunity" to serve women with health care services around menopause, hormonal balance and dermatology, Dudum says.
Zoom in: There were nearly 1.9 million subscribers of the Hims & Hers platform as of the second quarter, the company announced this week.

Known initially for selling erectile dysfunction medication, oral hygiene and skin care products to men, Hims launched its first women's wellness products for hair loss, beauty and sexual wellness in 2018 under a new "Hers" brand.'