Male-dominated boards will fall behind rivals, says report

Article here. Excerpt:

'Without women in senior posts, companies will lose touch with their customers and risk making “flawed decisions” as a result of “groupthink” by men, a report from the Department for Business said. In a separate study, the Equalities and Human Rights Commission suggested firms should appoint more women directors to help the economic recovery.
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Women represent “around 70 per cent of consumer purchasing decisions” and “connecting better” with the female workforce will help businesses understand their customers, the report said. “Continually recruiting individuals who share the same backgrounds and experiences creates a 'groupthink’ mentality within the board, which runs the risk of making flawed decisions because there are no fresh or different perspectives. Ultimately, of course, such businesses will be unable to stay ahead of the game.”'