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Finally, a TV ad showing a dad's depth of dedication and love for his child
Submitted by Matt on Mon, 2015-03-16 04:46
This is a MetLife ad aired in Hong Kong. It may well be the most touching filmed sequence (nevermind ad) involving a dad and his child ever made. Trigger warning: Some of you may start crying while watching it, so if you're at work, you might want to wait 'til you're home. Yes, it's that good. And to place it in context, the HK economy is unusually stable and resilient, but not miraculous. Its unemployment rate at the end of 2010 was 4% with underemployment at 1.8%. The dad in this ad appears to fall into that 1.8%. Face to the figure changes things a bit, yes? If you want to express appreciation or anything else to ML-HK, the contact form is here.
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Comments
Another good one
This one's pretty damn good in its own way, too.
Wonder what keeps such ads from appearing in western markets? I can guess.
Wow!
It's been a while since anything I've watched made me cry. Both of these ads accomplished just that. They really hit me hard because I am now a dad myself.
Asia will dominate the world... because...
It still respects masculinity.
The west, does not.
This is not the first Asian advertisement presenting men in a good light.
There have been many. Here's another
https://www.youtube.com/watch?v=JPOVwKPMG8o
Great Ads
These are great ads. They present both men and families in a positive light.
I agree that Asian culture still respects masculinity. I believe this will positively impact future economic growth patterns in these countries. I make long-term investment decisions with this in mind.
On the other hand, the West at its own peril goes out of its way to discount men - the primary drivers of the economy.