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by Anonymous User on Tuesday February 03, @01:33PM EST (#1)
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Overall, their commercials weren't too bad. I thought the one with the couple in the carriage behind the horse was pretty funny - the one where he gives the girl the candle to hold, and then the horse farts?
I mean, it's ridiculous in the first place that men have to go through all of those crazy antics to "win" women over, or whatever.
Nice to see them make light of it. Would be even nicer to see the tables turned...
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I remember an episode of SESAME STREET about twenty years ago or so. One of the human characters hurt himself in some way or another. Oscar the Grouch asked what happened. The guy (Bob, Luis, Gordon, or somebody) explained and then said, in a huff, "I guess you're enjoying this, Oscar..."
But Oscar the Grouch was taken aback and said, "No! I laugh at people sometimes but even I wouldn't laugh at somebody's pain! Pain HURTS!"
I still check out the PBS kids shows like this because they can be a calming influence, a haven, and a healthy alternative to umpteen soap operas, courtroom shows, and Dr. Phil crap that's on when I happen to be home on a weekday.
Lots of people make fun of SESAME STREET and Mr. Rogers and all of that, but at least those shows understand that very valuable lesson: someone experiencing pain is NOT funny.
bg
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someone experiencing pain is NOT funny.
Actually...a lot of classical humor is based on exactly the opposite dynamic, that of laughing out loud at someone else's pain and/or misfortune.
What too many of today's comedic writer's fail to understand, however, is that the pain is only truly funny if we have been given a reason to suspend our sympathy for the character under duress.
Sympathy can be suspended lot's of ways. In the 3 Stooges, we can suspend our sympathy for Curly getting his eye's tweaked by Moe and have a good laugh, thanks to Curly's comical reactions of infantile petulance and frustration, rather than the sort of genuine alarm and confusion that someone actually getting poked in the eye would display.
Groucho Marx was great at taking humorous shots at people in his fast-talking dialogs, but we are able to suspend our sympathy for the recipients of his insults when they are pompous, wealthy and so on.
This sort of slapstick comedy (which it sounds like the video was reaching for) is deceptively difficult to pull off, requiring a great deal more sensitivity and nuance than imitators would like to believe.
If the first man was particularly pompous or brow-beating in showing off his dog to his neighbor, we might be willing to suspend our sympathy for him, provided the attack (and his reaction to the attack) is not too realistic.
I didn't see that particular commercial so I can't offer an opinion either way, but I did want to offer the idea that a great deal of classic time-honored comedy can be boiled down to "enjoying someone else's pain". The trick is in how effectively they give us 'permission' to suspend our sympathy.
It sounds like in this case, the writing was clumsy, while the 'permission' was taken for granted.
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by Anonymous User on Tuesday February 03, @08:14PM EST (#8)
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The fact that he is a MAN, is apearantly enough to make the guy open to this sort of derogatory violence. I mean EVERYONE hates men, right...?
The fact is, that almost ALL "comeidc" violence is aimed at men, and men alone. no matter how deviant or sadistic.
Funny how the F.C.C. is all up in arms about this Janet Jackson stink, but not a word from them on this comercial as well as countless others, as well as TV shows, that feature MASSIVE derogatory violence and humiliation towards men.
Oh, by the way, be ready for some TROLL to post here, saying; "What's wrong, can't you take a joke??!?" I am personaly SICK of those people.
PS.
as 'FAT ALBERT' once said in a song; "A joke isn't a joke if you hurt someone..."
Thundercloud.
"Hoka hey!"
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Fat Albert - Holy God Almighty that was a great show. Saturday mornings have never been the same. Cheers to that!
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by Anonymous User on Thursday February 05, @12:59PM EST (#25)
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Yeah.
But I mean the OLD "FAT ALBERT" cartoons, in the early 70's. not the ones in the early 80's with the "Brown Hornet". Those drove me nuts.
Thundercloud.
"Hoka hey!"
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by Anonymous User on Tuesday February 03, @08:40PM EST (#10)
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When I was very young my mom would only let me watch sesame street or mr. rogers. I don't watch them anymore but they do you give a more loving feeling then regular materialistic uncaring tv.
P. George
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by Anonymous User on Tuesday February 03, @09:18PM EST (#11)
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(Sesame street used to drive me crazy when I was very young. We had only one channel and I couldn't wait until it was over. Trouble was, the closing credits used to last about half an hour)
I think the whole subject of Violence against Men in advertisements WOULD be a suitable target in our next campaign. However, it will important to focus on ONE, carefully chosen target. Best to keep our powder dry for the time being and see what Glenn is planning next.
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by Anonymous User on Wednesday February 04, @12:26PM EST (#20)
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That's probably a good idea.
Perhaps we should begin by targeting the media's obsession with male genital mutilation. Then we can move on to other things, like the men-in-bondage senerios we're begining to see more and more of.
But, yeah, first things first.
Thundercloud.
"hoka hey!"
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I was at a party watching when the ad came on. When the dog flew at the guy's crotch all the girls in the room erupted in hysterical laughter. "Hooray!" The guys went "ow!" but most of them were laughing as well.
From the response, I'd say the "attack on male genitalia" advertizing technique works better on female viewers. So why is it used to sell products to men? Will we ever get tired of seeing this in TV ads and movies? Why does this still work?
I hope Glen attacks ads like this next, because I see it as the grown up version of the D&G stuff. "Men are stupid, kick them in the balls." Maybe if we actually object, it will stop.
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I was at a party in a room full of men when it came on. Everyone winced, but they also laughed like hell. Really, it was a funny commercial, mostly because the dog bite came as a surprise.
I really didn't want to go out of my way to be offended.
later on in the evening, there was a oman in the room who said that men have no clue about the pain of childbirth. I promptly blurted out the following question: So, Janet, how long has it been since you were last kicked in the balls? Everyone in the room went Doh!!!! It didn't shut her up for long, but the point was well taken.
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by Anonymous User on Saturday February 07, @04:41PM EST (#27)
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Why did it ever work in the first place? I was so offended by the Bud Light commercial with the attack on the man's crotch that I wrote letters to Bud Light protesting that commercial. I agree that it's insane that people are so upset about Janet Jackson and any bad portrayal of women, and then they let this crap go! We have to stand up against this tasteless crotch attack humor in order to stop it. It's not a laughing matter and kids are getting the impression it's funny and okay to do. We can't take this lightly!!!
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Oh, yeah. Did anyone see the referee commercial? The one where the ref is being constantly yelled at by the annoying coach? The commentators ask how a guy could put up with that, and then the screen flashes to the ref's home, where his wife is yelling in his ear.
Let me tell ya, the guys in the room got a hoot out of THAT one!
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This was far and away my favorite ad of - hmmm, let's see... the last as-long-as-I-can-remember.
It was absolutely dead-on, and every female I have talked to about it so far just cannot stand the sterotype that it portrayed. Not one was fazed by the dog bite commercial, however.
The thing is, that ad was completely aimed at men, and it hit home. I applauded. Too bad it was just me and a house full of kids and no one to share it with! I LOVED it.
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am i the only one who liked the american chopper / aol comercials?
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No, you weren't. I liked them, too as did my 14-y.o. son.
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by Anonymous User on Tuesday February 03, @08:24PM EST (#9)
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What's funny is that I sometimes go to democraticunderground and they were going on and on........and on.....about the violence against women and how they were negatively protrayed during the superbowl commercials (and against janet jackson). And since we only think about this kind of thing for women it makes women look so persecuted. It's so nauseating, they can't or don't want to see that society's priorities are for women, and that is why we harp and harp about anything even close to 'misogyny', whereas we ignore any misandry, which makes it look like men are so privileged.
None noticed or cared about an attack on a man's crotch. Yet if this were a woman...............
p. george
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by Anonymous User on Wednesday February 04, @12:26AM EST (#16)
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"None noticed or cared about an attack on a man's crotch. Yet if this were a woman..............."
The cruel irony is American laughs at attacks on male genitlia during Super Bowl Sunday, yet only a few weeks from now when The Vagina Monologues starting playing on college campuses there will be a scene in that play about a boy hitting a girl in the crotch, and oh the horror and inhumanity.
I for one am sick of the double standard of this man hating society. No wonder men can't get any help to escape the violent women in their families. Guys are just expected to get tough or die, becasue they're disposable anyhow, yet the sacred honor of women must be treated with all the protective special privilege that feminazi america can muster up.
Ray
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"The cruel irony is American laughs at attacks on male genitlia during Super Bowl Sunday, yet only a few weeks from now when The Vagina Monologues starting playing on college campuses there will be a scene in that play about a boy hitting a girl in the crotch, and oh the horror and inhumanity."
Is there really such a scene? I'm about to write an op-ed about The V-Monologues and consistency with regard to violence...
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Summary of misandric commercials during Super Bowl XXXVIII:
It was a great game, as far as the game itself went. The New England Patriots won over the Carolina Panthers.
Unfortunately, it was also a Super Bowl of misandric commercials.
Budweiser had five offensive commercials for Bud Light (one of which was actually degrading to a woman). At least that’s what I counted.
- The first featured two men and their dogs outside a house. One man orders his dog to fetch a Bud Light from an icebox. After the dog is a "good boy" and does so, he asks the other man what his dog can do. The man says "Bud Light," prompting his dog to apparently attack the crotch of the first man, who throws the beer in the air, which is caught by the second man. He says "bad boy" to the dog, but with obvious pleasure.
- The second commercial showed an overweight black man in a bathrobe at the desk of an upscale hotel. The man requests some kind of "body work" with a wink, thinking that he is getting some kind of massage. It turns out that, once he enters the appropriate room, he has actually requested a hot wax. He screams as the door closes. Yuk yuk yuk.
- The third commercial begins with a referee being verbally abused by a coach while two big players stand in the background looking increasingly upset with the proceedings. Meanwhile the announcer comments how amazing it is that the referee can take this abuse so calmly, while wondering what kind of training he had to do this. The referee is then shown in bed with his wife. He pretends to ignore her while she shrieks at him about how he should tell her he loves her, and so on. Yeah, like she deserves to hear that.
- The fourth commercial, oddly enough, showed a man and woman in a sleigh in the woods, presumably for a romantic ride. The man presents the woman with a candle, while he pulls out a Bud Light. At this point the horse lifts its tail, and you can guess what follows (complete with sound effects). The flare from the horse's rear end had burned the woman’s hair and clothing. At the end of the commercial, two men come across the scene and one says "Hey wow, a rocket sled." This might have been funny if it wasn't so graphic, and I felt it was rather over the top.
- The fifth Bud Light commercial showed a guy and his date on a couch. He turns into a chimpanzee while repeatedly asking her if she wants to make out upstairs or on the couch. She looks disgusted, of course.
- A Honda Pilot commercial with a wife describing her goofy looking husband, who acts like an animal. He licks his plate, drinks from the tap at the water cooler, fetches something his son throws in a river, and runs shirtless with wolves at night. Oh boy.
- A 7UP commercial with men crashing into vans like fools.
- A new Tom Hanks movie featuring him as some kind of con man who gets slapped around by a black "Momma" character.
- A few commercials by AOL promoting their 9.0 version software by showing goofy men trying to run cars and motorcycles with it "Duh, it's for the internet." I hate AOL anyway, and gave up on their lousy misandric ISP a couple of years ago.
I videotaped roughly the second, third and fourth quarter for future analysis (and protest).
Steve
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I saw your email on this subject, and I want to point out that the Honda Pilot commercial's premise was given in the first few seconds, in which the wife explains that they need a vehicle that can handle the outdoors because her husband was raised by wolves. This explains the man acting like an animal, and I think to a large degree mitigates much of the offense of the ad, although the son throwing a stick to play fetch was too much.
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by Anonymous User on Wednesday February 04, @12:34PM EST (#22)
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Yeah, There's ALWAYS an EXCUSE to depict men as animals or to treat them as if they were.
The same was done to MY people (Indians) and, well..., we all know what came of that...!
The Jewish people can tell a similar tale.
Thundercloud.
"Hoka hey!"
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by Anonymous User on Wednesday February 04, @12:35PM EST (#23)
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What would happen if they depicted a woman or worse yet a black man as being animalistic?
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Check this out. I think this is some useful information. It includes the ad company that created this junk.
http://www.adforum.com/adfolio/simglist.asp?ca_id= 2958&OK=70
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You can vote for this commercial on a scale of 1 to 10 on Advertisement Ave. It was at 9.4 yesterday, and now it's down to 5.3, thanks mostly to us I presume. Note that a lot of the votes are either 10 or 1!
http://www.advertisementave.com/tv/ad.asp?adid=539
Steve
Note: You can also vote on other Bud commercials, such as "Bikini Wax" here:
http://www.advertisementave.com/tv/company.asp?u_c ompany=Budweiser
... perhaps you can find the other offensive ads on the same site.
Steve
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Schadenfreude: German for "enjoyment obtained from others' troubles" (Literally: "Damage-Joy")
Same Old, Same Old.
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by Anonymous User on Thursday February 05, @06:17PM EST (#26)
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..well, the girls I know liked that ad the best. I am not sure why...
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