Superbowl advertising: 'Mama`s boy' Dolls

chicago joe writes "The makers of "Degree for Men" deodorant are launching a new ad campaign for their product during the second quarter of the Super Bowl game.
The commercial is titled "Mama's boy" and it stars action figures that will be sold on the internet. The other commercials to follow will feature the "Wuss" and the "Suck up". The company will eventually sell the dolls seen in the commercials through the internet after the initial Super Bowl spot. They will be titled the "In-Action Heroes" because a company spokesperson said, "Their determination is to avoid risk and remain inactive". They claim this is supposed to motivate men to take risks. Give me a break! Of course they think it is quite creative and funny.
If you Google "Degree for Men", you can read it for yourselves. Look for the link that says "New Degree(R) for Men begins blitz"."

Ed. Note: The URL to visit is here.

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