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by Dave K on 11:59 AM February 7th, 2005 EST (#1)
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I don't know if you watched the whole commercial, but that sequence was satirizing how rediculously predictable advertisers are... and pointing out that the "groin kick" is one of the "ole staples" that they constantly run back to when lack of talent rears its ugly head.
It was one of the better commercials in a night of REALLY BAD ones.
Dave K - A Radical Moderate
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by Anonymous User on 12:53 PM February 7th, 2005 EST (#2)
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In using this stunt as satire, they mainstreamed the concept that it is acceptable.
You like most, were fooled by this trick to get this theme into the superbowl again.
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by Anonymous User on 03:55 PM February 7th, 2005 EST (#3)
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Seems like they slipped it in as "comedy" to get it "under the radar", Yeah.
Thundercloud.
"Hoka hey!"
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by Anonymous User on 04:00 PM February 7th, 2005 EST (#4)
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I saw nothing in the commercial that strongly condemned "the groin kick." I was with a group of people so I may have missed something, but if I did, a lot of other people did to.
I think the commercial was exploitive because it winked at the groin kick as one of the lame slap stick tricks advertisers use to get a laugh and attention for their product. Then, the commerical gave an actual example that was intened more for laughs than anything (bear kicks Bert in the groin).
I was with a church group (at a church), and during one of the commercials a guy next to me that I knew (one of the leaders of the church) said, "We (as a group of men) need to do something about the way guys treat women in society. It's a problem."
You can laugh here now, because this guy never heard the end of it for the rest of the game. Every chance I got during a break in the action, I was polite, courteous, but gave him fact after fact after fact, and statistic after statistic after statistic about the hate war against men that is being waged by gender feminist through domestic violence law, 700 women's studies programs, 10's of thousands of women's studies classes, over 270 women's commissions, etc. yet virtually nothing for men.
We talked about the game as well, and didn't miss any of that, but I suspect he may have regretted having ever brought the topic up (after the game ended), and I suspect he was thinking about some of what I said.
How's that for "evangelizing" lost men to the truth about men's rights?
Some of you will take comfort in knowing that I was just as persitent in seeking to persuade this chivalrous, misinformed, cornered "conservative" as I would have been in trying to persuade anyone of any other persausions.
I encourage all men to get active in social groups, political groups, religious groups, fraternal groups, veterans groups, etc., (the ideology or politic of your persausion be it left right or center), then bring men's rights disccussions into those arenas.
I can personally say the Mensactivism discussions have helped to "well equip" Men's Rights Activists for such endeavors.
Sincerely, Ray
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by Luek on 05:07 PM February 7th, 2005 EST (#5)
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How's that for "evangelizing" lost men to the truth about men's rights?
Way to go Ray!
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by Anonymous User on 01:22 PM February 8th, 2005 EST (#14)
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I always find it amazeing that there are still men who say things like; "Men treat women bad!" while all AROUND THEM there is example after example of misandry. In TV, movies, commercials, and in public. The courts, the schools and college campuses! What the hell is it going to take to wake these people up?!?
Ray- You did good.
Believe me you really have your work cut out for you.
I guess we all do...,
Thundercloud.
"Hoka hey!"
In modern society 'violence against women' is when a man is cut down by gunfire and his blood spatters on a woman.
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by jenk on 07:14 PM February 7th, 2005 EST (#6)
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Fooled? Nah... they don't need to trick people into accepting that act, it's already in the mainstream. What they did do is show it alongside a bunch of other stupid commercial ideas and imply that it too was a stupid commercial idea.
I agree with you guys about a lot of things... but on this one I think you're taking the commercial the wrong way. Now when some moron advertexec thinks about throwing a groin kick into his commercial, he may recall that a 'super bowl' commercial equated it with using a talking bear or over the hill celebrity to hawk his product, maybe he'll take a pass.
jmo
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by Dave K on 07:16 PM February 7th, 2005 EST (#7)
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she logged in under my acocunt again.
Dave K - A Radical Moderate
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Disagree. If they were making a statement against using sexual violence in commercials I might agree but the bit was done for laughs and for promoting their name as a result of the "humor". Just take a quick poll of those you know and ask them if they got the message that groin kicks in commercials are hateful to men. It was not meant to inform, it was meant to be funny. I didn't think it was funny and would be happy to see them run a spot where a woman is sexually assaulted and show it for laughs. Now why wouldn't that happen? Duh.
I'm tired of this kind of crap. I'm tired of people not caring and I am tired of hearing excuse after excuse. I am tired of this kind of thing being acceptable and funny while a similar event towards a woman would bring a lawsuit.
I guess I'm just tired. (I'm tired...."blazing saddles") ;>)
Do we have True Equality?
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by TLE on 01:24 AM February 8th, 2005 EST (#12)
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Here here! Exactly what you just said.
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by mens_issues on 09:01 PM February 7th, 2005 EST (#10)
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You can go to the following link to vote for or against various Super Bowl commercials:
http://msn.foxsports.com/nfl/story/3379732
At last count there were 72% in favor and 28% against this commercial with 66370 votes cast.
I also voted against the Bud Light "Pickup" commercial as it's another boring stereotype about sleazy men trying to pick up women in bars.
Steve
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by mens_issues on 09:17 PM February 7th, 2005 EST (#11)
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Oh, and don't forget to vote against Degree: Mama's boy.
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by Anonymous User on 09:42 AM February 8th, 2005 EST (#13)
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Usually groin attacks are reserved for movies. i.e. people pay and have an idea about what they are paying for because of the rating system.
Now, the ad execs have placed an uncommon theme and mandated that it is a regularly used ad theme. Which it is not - until perhaps now.
I think this was a deliberate attempt to ad insult to injury (pun intended) by further opening the doors to degrade hetero-men in main stream media with the use of assault as base level humor.
The ad basaically stated - this is a regular and accepted act to do to someone on national television - and we are employing it as a gag.
Feedabck from other forums indicate to me that most people now think this is a common and acceptable act for general audiences.
The anti-male hate mongers in media have made their point...
CJ
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[an error occurred while processing this directive]
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CJ writes "As the New England Patriots became the 2nd team to win three Super Bowls in four-year span, the world was entertained yet again with another attack on men's genitals in the most highly viewed commercial sequence of the game. The first set of TV commercials after game play by FedEx Kinko commenced with Burt Reynolds getting kicked in the groin by a Grizzly Bear with the word “Groin Kick” illuminated across the screen for the world to ponder upon. Last year, in the first television advertisement sequence after game-play the TV viewers were treated with a man instructing his dog to attack another man’s genitals so he could steal his beer. Please use