Businesses Offer 20-Percent Discounts For Equal Pay Day

Article here. Excerpt:

'To raise awareness of the pay gap and how reducing it can improve the economy and quality of life, is creating a one-day campaign called #20percentcounts.

More than 300 businesses in 25 cities will offer 20-percent discounts to women (and men as well), according to a press release.

The complete list can be found at Participants include major companies like Lyft, Procter & Gamble and Salesforce. founder Sheryl Sandberg, who also is Facebook COO, said the campaign’s goal is demonstrating how equal pay “is essential to the goal of gender equality.”

“This issue speaks to how we value women’s labor, knowledge, time, training, and so much more,” Sandberg said in a statement. “In short, it’s about women’s worth. There’s nothing more fundamental than that.”'

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